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Startup Story of PolicyBazaar.com: PolicyBazaar was started in 2008 by Yashish Dhaiya along with some of his colleagues. His objective was that people could do a comparative analysis of the plans and premiums of all the companies before buying insurance. This idea gradually started winning the trust of the people.
Facing difficulties
In the beginning, people found it strange to buy insurance online. Many people did not understand technology and relied more on insurance agents. But PolicyBazaar changed their perspective by giving people the right information and options.
Change came from technology
PolicyBazaar created a platform where users can compare policies themselves and buy insurance without an agent. For this, they made the website and app very user friendly, so that everyone can use it easily.
Support from investors
When people started liking the company’s model, many big investors invested in it. This helped PolicyBazaar to grow rapidly. Now it has started giving information not only about insurance but also about loans and investments.
Today’s PolicyBazaar
Today PolicyBazaar is one of the largest insurance aggregator websites in India. Every month lakhs of people choose insurance and financial products with its help. Today this startup has become a company worth crores and is making people’s lives easier.
