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Falguni Nair startup story: Falguni Nair who is the founder of Nykaa laid the foundation of this company in 2012. She dreamed of creating an online platform for beauty and wellness products in India providing the best products of national and international brands to the customers. Her journey is inspirational for many people.
Education and career of Falguni Nair
Born in Mumbai Falguni Nair saw the business environment since childhood. She graduated in commerce from Sion College and then did an MBA from IIM Ahmedabad. She worked in several important positions in investment banking at Kotak Mahindra Group and later founded Nykaa.
Journey and success story of Nykaa
Nykaa started as an online platform but soon it became a leading brand for beauty and wellness products in India. The company launched its own products along with e-commerce and gradually opened offline stores. The brand grew rapidly with celebrity marketing and innovative strategies.
Nykaas major achievements and IPO
Nykaa started its journey in 2012 and achieved great success in the stock market by launching an IPO in 2021. Apart from this the company also expanded to international markets. The brand focused on empowering women and built a strong customer base.
Main reasons for Nykaas success
The secret of Nykaas success is Falguni Nairs leadership ability wide range of products user-friendly platform great customer service and innovative marketing strategies. The company made full use of digital content and influencer marketing which took it to new heights.